Low Depth
Mid Depth
High Depth
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Usage Frequency
Creature of Habit
Frequent but shallow
Rising Star
Frequent and growing
Power User
Frequent and deep
Passive User
Occasional, surface-level
Core User
Solid, stable adoption
Specialist
Deep but infrequent
At Risk
Low signal, low depth
Lapsed User
Was engaged, gone quiet
Dormant Expert
Knows the product, not using it
Feature Depth
→
High priority
Medium priority
Watch list
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What this means
Recommended actions